Disruptive advertising, disruptive content, disruptive social media, disruptive SEO… The list goes on and on with “disruptive” concepts that, depending on who you ask, are the cutting edge of marketing online and otherwise. Marketing is, after all, where business buzzwords are born (who wants to second screen gamify and deepen our immersive experience and contextual marketing efforts?). Reality check. All marketing efforts are, and always have been, meant to be disruptive. Marketing that doesn’t disrupt doesn’t engage and if it doesn’t engage then it doesn’t impress. [Read more…] about What Dudley Moore and Jay-Z Can Teach Us About Disruptive Marketing
Before I even get into the proposed NFL rule accessing a 15-yard penalty for using the word “nigga” (I refuse to say “N-word” as it is a complete cop-out) in all its iterations on the field, I offer a moment of full disclosure: I don’t use the word, or at least I make a conscious effort not to. This is mostly in deference to my mother who grew up in the midst of Jim Crow and my great-grandmother who was born into slavery (yes, my family is only three generations out of slavery). I have friends and family who do say “nigga” unflinchingly, and for the most part, I pay it little mind.
I start by saying that I have never read any of your work outside of your piece about twerking, and only because the piece flashed through my Twitter timeline. I have to assume that you are a writer of at least some substance to write for a publication like the New York Times. As a writer I aspire to the level of recognition you have clearly achieved. Which is why I can’t understand the motive for delving into a subject to which you clearly were not knowledgeable, even as an attempt at satire. [Read more…] about Circle Twerk in the Media: An Open Letter to Teddy Wayne
The verdict flashed across my iPad. I winced and checked my Facebook knowing what it would look like. My timeline was filled with comments ranging from sadness to near terroristic threats with a sprinkling of pro-Zimmerman sentiment. My Twitter feed was much the same. Between the two platforms over three thousand people on my streams gave the temperature of the nation following the verdict, a virtual heat map that ran across age, race, sex, political lines, and religion. The common thread amongst it all is the power of one hundred and forty characters to render the populace politically inactive. [Read more…] about Trayvon Martin, Social Media and Inactive Activism
I first started listening to podcasts a couple years ago. They were a great respite when I was at work and got bored listening to music. Running a small business I would often spend hours in the office alone and the chatter helped the day seem less lonely. It started with the “How Stuff Works” array of podcasts. They were light, geeky and were a great source of useless knowledge which is something I love.
[Read more…] about Black Podcasts Bring the Barbershop to the Internet